For companies looking to dive in to this mobile video craze, having a solid plan of attack is very important. Not only will it help determine the technology requirements, it ensures a consistent user experience for all participants involved.
The first step in developing a mobile video strategy is to define the organization’s video environment. This focuses on determining the following key areas:
- End users
- Video devices & applications
- Meeting types
- Current video equipment
- Goals & objectives
Essentially, this means organizations should outline who will be using mobile video, what devices these participants will be connecting with, what types of meetings will be conducted, and the objectives mobile video is looking to accomplish.
For example, it is essential to ensure that the mobile devices being used can integrate with any room systems or infrastructure that is currently in place. If employees plan to use consumer applications, such as Skype or Google Video, then an additional outside bridging service will be necessary to provide interoperability to standards-based systems. Determining those use cases and goals will help to define what is necessary for effective implementation.
Read Part II of Developing a Mobile Video Strategy here.
Download the worksheet below to get started with planning your mobile video strategy.