TANDBERG Announces Ten Tips for Reducing Carbon Emissions

Telepresence and video conferencing can reduce the need to travel by 30 percent


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TANDBERG today announced ten ways businesses can implement telepresence and video conferencing to reduce their carbon footprint while advancing business goals.

One of the most effective ways to reduce carbon emissions is to reduce unnecessary travel. On average, TANDBERG customers find that telepresence and video conferencing reduce the need to travel by up to 30 percent, while improving their bottom line. For example, TNT, Europe's largest mail and express delivery services company, implemented video conferencing as part of its Planet Me program and estimates that the company will cut travel by 20 percent, saving ?11 million over four years and significantly reducing carbon emissions.

It's not just telepresence and video conferencing vendors touting the environmental benefits of this technology. The Nature Conservancy lists video conferencing as one of its "Easy Things You Can Do To Help Our Climate," and the World Wildlife Fund (WWF) recently released two reports that demonstrate how video conferencing can help organizations dramatically reduce carbon emissions.

Ten Tips to Advance Business Goals and Reduce Environmental Impacts with Telepresence and Video Conferencing:

  1. Telecommuting - Enable people to work from home while still being fully engaged in the workplace. Save on real estate and operational costs, while increasing productivity and morale of employees who don't spend hours in traffic.
  2. Access to Remote Experts - Connecting customers and employees to experts and advisors face-to-face no matter where they are located through video communications saves time, money and carbon emissions, and increases customer satisfaction and loyalty.
  3. Global Meetings - Whether meeting with the board or your global team, there's no need for everyone to take a long flight. Just a short walk down the hall or a quick call from the desk and everyone can meet face-to-face without the carbon emissions.
  4. Customer Briefing Centers - Video communication unites purchasers, clients, sales staff and engineers in real time without travel to facilitate instant decision making and collaboration, reducing the negative environmental impacts from travel.
  5. Work/life Balance - Employees who are always on the road often report more stress, less productivity and reduced job satisfaction. Video removes the need to travel, increasing morale, productivity, and collaboration, and allows managers to maintain in-person communication.
  6. Distance Learning - Schools, hospitals and other training facilities get an added lesson in conservation when they connect via video conferencing to remote institutions to enhance learning opportunities and save on costs. They can also easily share recorded content for future lessons.
  7. Research and Development - Designers and researchers around the globe can hold live face-to-face discussions about product design, carry out component modifications during video meetings, and more to advance development timelines without increasing their carbon footprint.
  8. Team Building - Multiple offices don't have to mean isolated teams. Video conferencing allows remote teammates to see each other as often as if they were in the same office, maybe more. It helps enhance collaboration and build camaraderie without associated wastes of travel.
  9. HR Recruiting - Initial face-to-face screenings of out-of-town candidates cut costs and carbon emissions by eliminating the need to travel for interviews. Moreover, video interviews are much more effective than phone interviews since managers can read candidates' facial expressions.
  10. Real-time Collaboration - Organizations can deal with large amounts of rich data and collaborate in real-time from multiple locations with the visual and multi-media capabilities of video conferencing instead of losing productivity from rigorous travel out into the field. End of article.

For additional information regarding TANDBERG video conferencing systems or any of IVCi's conferencing and audio visual products and services, call 1-800-224-7083, e-mail, or click here to have an IVCi Representative contact you.

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