Technology Investment Priorities in 2015 and Beyond ow.ly/FVxY8
Provide Clear & Consistent Global Communication
Leading company-wide innovations in response to market changes, is an on-going requirement for most marketing organizations. An increasing number of geographically dispersed teams had made staying connected increasingly important. Utilizing visual collaboration to communicate to a diverse audience of employees ensures a clear understanding of the vision, strategy, and priorities of an organization.
Connect & Collaborate With External Organizations
There are many occasions where marketers need to connect with external vendors or agencies. Using video conferencing for these meetings can help marketers communicate face-to-face without losing time or money by traveling. In addition to those savings, adopting video can increase the efficiency of meetings and reduce turnaround time for marketing projects and other deliverables.
Conduct Effective Corporate Research
Research projects often require many steps that can result in time consuming , resource-intensive, high-cost planning. Visual collaboration can provide a clear, streamlined and information-rich process for project management, decision-making, and learning. Considering that body language and facial expressions significantly affect the impact of communication, video is imperative to effectively understanding external feedback and input.